Global and National Media Relations
Our ambition is always to ensure tangible results that build brand awareness and promote clients across the media landscape both in the UK and where applicable Europe and the USA. Having built strong relationships with the most influential interior editors, journalists, bloggers and online influencers, using a mix of traditional and digital PR, getting the message to the correct audience is always the key priority.
A bespoke plan is closely developed in collaboration with Sally, always taking into account the ambitions and expectations of each individual client. Sally Rowland PR looks to the strategic opportunities that can maximise brand exposure and reach those most relevant to the client, including press, interior designers, property developers, as well as trade and retail customers.
Brand & Launch Strategies
We can help you with big-picture thinking to communicate what you do – from your tone of voice, brand messaging and imagery advice to maximise interest. As a former journalist, Sally is always happiest when creating press releases, writing journal entries or full length features. The aim is always to ensure we connect with the most appropriate commissioning editors, journalists and influencers who will ultimately help you to reach your target audience.
Events & Networking
Connecting and collaborating is key to the success of what we do – some of our most effective coverage has resulted from matching up unlikely partners such as Trinny Woodall with Ventura to launch a chair named after her, hosting feng shui expert Georgie Coleridge at the Design Centre for Lewis & Wood, or promoting The Design Archives patterned velvet as a fashionable jacket at Deco Off in Paris.
We love bringing like-minded brands and individuals together to create partnerships that will be of interest to journalists, and while the pandemic saw the cancellation of live events, the hope is that we can eventually return to organising speakers at a range of key design events including London Design Week, Decorex & Top Drawer all of which provide excellent platforms for brands and individuals to shine.